top of page
A Brand & Marketing Company
Branding Consultants Singapore


Legalising Binjai Brew, Three Boys And A Brew.
WE LEVERAGE FROM THIS IDEA OF ‘PROHIBITION’, ‘UNOFFICIAL’ AND ‘FORBIDDEN’ AND MAKE IT OUR STORY, OUR LEGACY. WE ARE THE BREWLEGGERS We Stand Against Convention We Encourage Provocative Conversations We Ignite Dormant Imagination We Share A Common Spirit of Freedom We Revere The Bold We Seek The Unknown


Colombo City Centre
Colombo City Centre: Strategy and communication road map and creatives for Colombo’s foremost integrated living space. Colombo’s real estate landscape is beginning to see a significant change and noteworthy within this environment is Colombo City Centre, an integrated living experience that stages Colombo’s first mall, hotel and apartments in one place. The development is being created by a joint venture between Singapore based SilverNeedle Hospitality and Abans Group in Sri


UTU taking a disruptive idea to make it a new normal.
UTU is a revolutionary new platform that brings multiple rewards points and loyalty into one single interface wherein one can earn and share points across brands and borders and manage points in real time. Identity Counsel was tasked in defining the brand promise and creating the brand identity. The product idea empowers consumers with a new way to use their points without limits, allowing for borderless, seamless and effortless use of points allowing one to maximize one’s p


Axis Engineering. Unifying to create a B2B engineering powerhouse
Since 2000, Axis Engineering has been a relatively quiet player in the engineering of integrated system analysers for the oil and gas industry. The key challenge was to be stage itself from being a small player to one that could undertake large scale projects. It had presence in Japan, UAE and India under different company brands and it was keen to unify the brand architecture, drive synergies of offering and claim its rightful place in the minds of its customers. The tasks i
bottom of page